4 Reasons Most Small Business Websites Fail
3 min readSep 8, 2021
After studying hundreds of small business websites in my profession as a copywriter, you soon pick up a pattern in what makes websites fail.
Ultimately, it comes down to these 4 key reasons.
The good news? With a few small tweaks, these 4 faults can easily be changed, resulting in a clearer, more effective website that turns browsers into buyers, and viewers into…